The National Dairy Council & Macra na Feírme: Health & Wellbeing

Macra na Feirme and the National Dairy Council Partnership

Pictured at a briefing in Portlaoise are (l-r) Edmond Connolly, CEO, Macra na Feirme; new National President of Macra na Feirme, Michael Gowing; and Helen Brophy, Chief Executive of the National Dairy Council.

The National Dairy Council will be working as “Health and Wellbeing” partners with Macra na Feirme over the next 12 months. Macra members, currently at 9,000 nationally, will benefit from access to up to date information about balanced dietary tips based on the professional nutritional expertise of the National Dairy Council (www.ndc.ie ).

Information will be provided to members through regular nutritional tips and updates in the Macra members’ newsletter and a new Health and Wellbeing members’ area on the Macra web site. The NDC will also be associated with Macra’s sporting programme.

NDC Launches Nationwide Campaign to Support Local Jobs & National Dairy Week

The NDC is launching a major 3 month national advertising campaign to build consumer understanding and recognition of the new NDC packaging mark and to promote support for milk and cream farmed in the Republic of Ireland. This will be followed by National Dairy Week from 16th November, an opportunity to celebrate the nutrient richness of dairy.

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Macra na Feirme Survey on Health and Wellbeing

In recent months Macra na Feirme conducted a survey on the macra.ie website, in relation to members Health and Wellbeing. Based on the information Macra and the National Dairy Council have teamed up to provide members with Health and Wellbeing information. This information is tailored specifically to the needs and wants of Macra members. Living a healthy lifestyle and eating well, need not cost a lot it is more a matter of providing members with personalised information, tips and recipes, which this section of the Macra website aims to do.

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